Small businesses in some of East Gippsland’s geographically isolated areas are the focus of East Gippsland Shire Council’s upcoming digital skills workshops.
Workshops will be held in Buchan, Omeo, Orbost, Mallacoota, Cann River and Bonang.
An online session will also be available for those who cannot make it to a face-to-face session.
The Digital Confidence Program is aimed at small business owners.
It will give participants the opportunity to brush up on their digital skills and take their business to the next level.
The sessions will be delivered by GippsTech.
The workshops assist business owners to enhance their digital skills and is open to business owners, farmers, start-ups, freelancers and more.
“Small businesses in our region face rare challenges, from geographical isolation to limited access to digital resources,” East Gippsland Shire Council mayor, Cr Tom Crook, said.
“This program will provide much-needed support and guidance to businesses in some of our shire’s smallest communities to help them adapt and thrive in today’s digital world.”
Topics will include cybersecurity; digital marketing; e-commerce; time-saving by reducing manual processes; disaster recovery plans relating to digital assets; information storage, and connectivity.
Workshops will be held at the following locations:
Buchan: Wednesday, April 17, from 4pm
Omeo: Thursday, April 18, from 4pm
Online session Tuesday, May 7, from 5.30pm
Following the workshops, up to 50 local businesses will be provided with one-on-one mentoring with the digital experts from GippsTech.
“We understand the hurdles that small business owners face when it comes to embracing technology,” Dr Elena Kelareva, GippsTech CEO said.
“Through this program, we aim to empower local businesses with the skills and confidence needed to succeed in an increasingly digital marketplace.”
Business owners can register for the free workshops on the Your Business page of council’s website, or by contacting GippsTech.
This initiative is made possible through joint funding from the Victorian Government and Commonwealth governments.
